We are your favorite
Dutch full-service
marketing agency
Do you have the ambition to become a market leader?
Marketing that hits the spot
We believe in marketing that moves. Marketing that contributes to not only your success but also to the success of your business and realizes results. Our multidisciplinary teams work day and night to pursue your marketing-challenges, with the achievement of your business goals in our minds.
We are your out-of-office full service marketing team, here to relieve you of your marketing-matters and deliver optimal results!
Result: we don’t leave it to chance, we’ve got a plan
We know how to achieve results. We have shown it for more than
five years, and have done it for more than 75 clients. We can link
the right strategy with excellent execution, thanks to our approach
and methods. This way, we make your business dreams come true.
How? It all starts with a plan. We use the OGSM-method as our tool.
The next step is to translate this into a strategic marketing plan. This
ensures that we are always doing the right things and are working
towards the achievement of your goals.
It’s about what we can do for you
and for your business
We build on experience
Blend a large dose of experience
and personability with a dash of
flexibility and a pinch of guts.
To put it shortly: we are your full-service marketing agency
We may be based in a small country, but that doesn’t mean we have small ambitions. We are go-getters. The power of Contentleaders? Combining every marketing expertise into multidisciplinary teams. Traditional marketing agencies transfer assignments and projects from one discipline to the next, we are the embodiment of ‘teamwork makes the dream work’. From creating a marketing plan or a Brand Identity Matrix, to optimizing your website and conceptualizing marketing campaigns: our methods allow us to speed up, scale up or make adjustments at any point in time.
The ingredients to execute plans quickly and effectively: direct, personal contact and teamwork.
Every day, our clients count on:
Brand worthy
(online) marketers
Legendary
strategics
Proven
concept developers
Well-read
copywriters
Eagle-eyed
graphic designers
All-round front-end and back-end developers
Picture perfect photographers and videographers
One punctual
planner
4x why we are your full-service marketing agency
01. Focus on your goals
We achieve your goals: whether it is generating more leads and sales meetings or improving your visibility or findability in search engines. We determine our general course with a strategic marketing plan, which takes all marketing activities into account. Based on this plan, we create schedules per quarter. This gives you, and our specialists, the right focus to achieve the results and growth you need. This doesn’t mean that everything is set in stone: there is always room for new ideas and creativity!
02. Your very own out-of-office marketing team
There’s a complete multidisciplinary marketing team waiting for you, from the very first second you start working with Contentleaders. Whatever it takes to achieve your goals: our online marketers, copywriters, graphic designers, SEO specialists, web developers and marketing strategists are at your service. We can be your complete marketing team or an extension of your existing marketing team. It doesn’t matter which role we play – we always work efficiently and deliver high quality.
03. A durable marketing partnership
We want you and your company to be successful. Close collaboration is necessary in order to realize your success. We don’t settle for just any client relationship: we want to invest in a partnership. This is ingrained in our methods and means and we maintain structural contact: via weekly calls, monthly review and strategic, quarterly meetings.
We get to know you better and better, because of the long-term partnerships with our clients. This means you won’t have to keep explaining what your brand stands for, or the goals you are working towards. We feel responsible for the result: the growth of your business.
04. A fair payment model-per-month
Because we believe in durable collaborations with our clients, we offer a subscription- based payment model. This means that we make an estimate of the needed hours for an entire year, which translates to a monthly investment. You get everything you need in return for this fixed amount per month: your very own marketing team, innovative software tools and an extensive marketing dashboard which shows the result of everyone’s efforts.
Does this mean that we shy away from a stand-alone marketing project? Definitely not! We have seen that this can be an excellent first step towards a structural collaboration.
Contentleaders,
exclusively for you
01. Understand your target audience
Let’s start at the beginning: what is your target audience looking for? To determine this, we draw up buyer personas, based on the Decision Making Unit (DMU). We learn their pains and gains and can create content which corresponds to these. Understanding your audience forms the foundation for every marketing campaign we develop.
02. Generate leads and nurture them
Many companies will agree: lead generation for sales is marketings’ primary goal. Lead generation is part of the Contentleaders DNA. Every day, we work on building durable solutions to increase your commercial strength. Our teams optimize your marketing- and sales funnel: from first contact to signed contract.
We transform websites into lean, mean, lead machines, generate relevant traffic, create the right content and monitor the process from MQL to SQL with our Marketing Automation software.
03. Increase your visibility
Communicating with your audience and the market in a relevant way can be a real challenge. A lack of content, outdated content or the quality is (no longer) up to par. There’s a reason why content creation is a real challenge.
We’d love to help you. Let’s ensure continuous visibility! We create the content your audience wants to see and develop a content calendar. Of course we manage the distribution of said content on social media, the use of search engine marketing and if you want, we create and optimize LinkedIn Ads, Facebook Ads and/or Adwords.
04. Making marketing measurable
We believe that marketing can only be successful if we can monitor the results. We give you access to your very own marketing dashboard, which allows you to always be informed on the success of your campaigns and activities. We combine data from various sources: Google Analytics, social media, Marketing Automation and your CRM. A little bonus: you can use this dashboard to report back to your stakeholders.
01. Market analysis
Commercial plans often lack in the in-depth market analysis-department. How big is the market you operate, with who do you share the playing field, how big is your market share? What are your competitors doing better? Where do your opportunities lie? What does your ideal customer look like? And, what does your Decision Making Unit (DMU) look like and what role do they play?
02. A durable lead flow
Generating sales leads is on the top of the marketing list. That’s not any different at Contentleaders. Our goal is to increase your commercial strength and turn those MQLs into SQLs. To do so, we optimize your marketing- and sales funnel. This includes generating relevant traffic by optimizing your website, creating the right content that resonates with your audience and guiding your leads through a tailored Marketing Automation flow.
03. Create the content your audience wants
You can create the greatest content in the world. But if it doesn’t resonate with your target audience, it still won’t get you any leads. This is why we use the before mentioned Decision Making Unit as a foundation to make the content your audience wants to see and read. This can range from blogs and whitepapers to social media (which we’ll manage, of course) and search engine marketing.
04. Monitor your marketing output
How can you use and optimize marketing if you don’t know what results it yields? Exactly: you can’t. This is why monitoring results is very important to us. You get access to your own marketing dashboard. You can see the success and result of every campaign or other marketing activity. We bundle information from various sources: your own CRM, Marketing Automation, Google Analytics and social media, to name a few.
Entrepreneur
01. Get to know your customer
Who is your (potential) customer? What is he or she looking for? Who decides what product of service is purchased? We make a Decision Making Unit (DMU), tailored to your business. Using the DMU as a starting point, we then build several buyer personas. What moves them and what holds them back? We call these their ‘pains and gains’. We use these to fall back on for every new campaign.
02. Generate leads and turn them into customers
Marketing should reinforce sales and vice versa. To accomplish this, we optimize your marketing- and sales funnel by using marketing. Let’s get your leads from MQL to SQL. Lead nurturing is crucial and we can automate this process more and more through Marketing Automation software. And of course, we deliver a lead generating website.
03. Make your brand visible
Literally and figuratively. We create a corporate visual identity, tailored to your organization. In addition, we ensure visibility in the market by creating relevant content, advertising and search engine marketing. From socials, blogs and online magazines to LinkedIn Ads, Facebook Ads and Adwords: we’ve got you covered.
04. Keep an eye on the results
You generate results faster when all your marketing activities are aligned. However, this is a learning process. We make marketing measurable. This way, we increase our learning curve. We give you access to your very own marketing dashboard, which allows you to always be informed on the success of your campaigns and activities.